We recognize patterns faster and audience rely on repetition as a way of remembering things, so I use this notion in designing this brand identity.
I created patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. These patterns become memorable and add another layer of visual consistency to the brand.
We recognize patterns faster and audience rely on repetition as a way of remembering things, so I use this notion in designing this brand identity.
I created patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. These patterns become memorable and add another layer of visual consistency to the brand.
We recognize patterns faster and audience rely on repetition as a way of remembering things, so I use this notion in designing this brand identity.
I created patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. These patterns become memorable and add another layer of visual consistency to the brand.
We recognize patterns faster and audience rely on repetition as a way of remembering things, so I use this notion in designing this brand identity.
I created patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. These patterns become memorable and add another layer of visual consistency to the brand.
We recognize patterns faster and audience rely on repetition as a way of remembering things, so I use this notion in designing this brand identity.
I created patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. These patterns become memorable and add another layer of visual consistency to the brand.
NEW YORK, NYC
 MERZ AESTHETICS Concept and visuals |  IMPACT FESTIVAL Element kit development |
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