We recognize patterns faster and audience rely on repetition as a way of remembering things, so I use this notion in designing this brand identity.
I created patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. These patterns become memorable and add another layer of visual consistency to the brand.
We recognize patterns faster and audience rely on repetition as a way of remembering things, so I use this notion in designing this brand identity.
I created patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. These patterns become memorable and add another layer of visual consistency to the brand.
We recognize patterns faster and audience rely on repetition as a way of remembering things, so I use this notion in designing this brand identity.
I created patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. These patterns become memorable and add another layer of visual consistency to the brand.
We recognize patterns faster and audience rely on repetition as a way of remembering things, so I use this notion in designing this brand identity.
I created patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. These patterns become memorable and add another layer of visual consistency to the brand.
We recognize patterns faster and audience rely on repetition as a way of remembering things, so I use this notion in designing this brand identity.
I created patterns from different elements throughout the overall brand to reinforce the brand’s essence and visual appeal. These patterns become memorable and add another layer of visual consistency to the brand.
NEW YORK, NYC

PRO-
JECT
Brand development for Fashion Association Berlin.
The concept is focused on "shift of fashion & movement". The fashion industry is always on the move from customer demands to fashion shows and increasing need to shift fashion into a more sustainable direction. The design is inspired by movement.
University project


Suisse Int'l Bold
Suisse Int'l Regular
Suisse Int'l Medium







